Our Brand

An Introduction

We are a company full of creators, innovators, and inventors who believe that one thoughtful idea has the power to change the world. We are a technology company born of the belief that companies should do more than just make a profit. They should make the world a better place.

The HP Story

Storytelling is our unsung superpower. It enables us to transport audiences to new places and infuse them with empathy and understanding.

The master narrative is our great story for the year. It speaks to our strategies, goals, and capabilities and is meant to guide and inspire HP storytelling. Use it to guide, inform, and inspire your own storytelling.

Our Heritage

The Hewlett-Packard Corporate Archive site houses HP’s rich history. Here, founders’ letters, employee memories, product photos, and articles will help you connect the dots between our past, present and future.